Modular branding design by Spanish multi-disciplinary studio Atipo for Animodul kids clothes and toys.
IDEO’s Boston office team brought to life a concept from Martin Bone and Kara Johnson’s book, I Miss My Pencil, that brings physicality back to the experience of listening to music in the form of c60 music player.
IDEO is an award-winning global design firm that takes a human-centered, design-based approach to helping organizations in the public and private sectors innovate and grow. Eileen Fisher contacted IDEO when they found out that retaining their customer base is becoming a challenge for the brand.
Since its launch in a small East Village boutique 25 years ago, New York-based clothing design and manufacturer Eileen Fisher has enjoyed consistent growth and robust success. The brand now has a national presence, selling in more than 40 company retail stores, online, and to major department stores. Its success is due to the company’s design philosophy and its loyal customers.
Eileen Fisher was doing steady business, but the brand no longer attracted the customers who had sought it out in the beginning: women in their 30s and 40s with blossoming careers and busy families who wanted beautifully crafted yet highly functional clothes. Instead, these women regarded Eileen Fisher as their mothers’ brand, despite the fact that its design evolution was more relevant than ever to this younger demographic, as well as to its core customers.
Read the complete case study here.
Theydrawandcook.com, setup by Nate Padavick and Salli Swindell who are a brother and sister design and illustration team, features illustrated recipes by artists from around the world. From professional illustrators to passionate doodlers and drawers, the site features work from artists with a varied and talented background.
These print advertisements from Ford (Brazil) were created for the 15th Environmental Conservation Award with a tagline ‘Those who help nature end up helping themselves’.
The visuals are interesting but why Ford is supporting Environmental Conservation Award?
Alessandro Battara aims to strike hard on what’s negative around us such as a piece of news or a social/political situation through his work.
I believe what we saw and lived first hand in our lives is very helpful, the more things touched us, the more we have to say and express, even violently. I’m always trying to turn my illustrations into a sort of cinematographic manifesto; the situation or the fact that I’m illustrating becomes my own film, that I must summarize in a poster.
Alessandro graduated from the Dosso Dossi School of Art in Ferrara, Italy, and then went for a two year qualification in anatomical design.
Unfortunately there weren’t many job opportunities available at the time so I had to take every sort of humble job. I wanted to make money in order to start my own life. A few years later I got the opportunity to go back in the graphic design business. I took out my colours and dusty brushes and started drawing and working on my computer for hours because I felt a bit rusty and…you know what? I discovered I had so much to say! I met every sort of person. In a work environment like a factory, for example, you can meet nice people, desperate people and even the outcast. I haven’t spent my life inside a graphic studio and this helped me a lot, despite what I myself used to think, because having seen life as it really is and having experienced hard work that I profoundly hated I have now something to say.
This is one of those exciting apps that you’d love to have as a designer. It allows you to experience the art and craft of letterpress printing on the iPad.
The LetterMpress project has already generated well over required amount of funding on Kickstarter.com to acquire collections of authentic wood type and vintage “cuts” to add to their library.
LetterMpress will be a virtual letterpress environment—released first on the iPad—that will allow anyone to create authentic-looking letterpress designs and prints. The design process is the same as the letterpress process—you place and arrange type and cuts on a press bed, lock the type, ink the type, and print. You will be able to create unlimited designs, with multiple colors, using authentic vintage wood type and art cuts. And you can print your design directly from LetterMpress or save it as an image for import it into other applications.
So why bother re-creating what’s considered to be an obsolete process for the new technology of the iPad?
Actually, a letterpress and an iPad operate similarly when it comes to manipulating objects in a composition. Just like placing blocks of wood type on a surface, you drag the type images across the iPad, and then move them around to create your design. This is why the iPad would make an ideal platform for people to experience the creative aspects of letterpress and typography.