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Category Archives: Advertising

25 January Share your
thoughts

CURB – the natural media company

Under - Advertising, Inspiration, Media

CURB

World’s first natural media company offering a range of highly effective media solutions solely using natural earth elements. Sounds interesting – isn’t it! CURB’s eco-advertising providing clients with natural marketing which impacts on their target consumer without impacting on the environment.

Our natural experts use only sustainable earth elements to create everything from national advertising campaigns to astounding corporate art. Ultimately we just love to do cool things with nature.

CURB

CURB

CURB

9 January Share your
thoughts

Vintage ad browser

Under - Advertising, Inspiration, Media, Resources
Colgate's Shaving Lather - 1914

Colgate's Shaving Lather - 1914

Anyone with interest in vintage ads/imagery (like me) can spend hours on this site. A great resource for a snapshot back in time with over 1000,000 vintage advertisements.

30 October Share your
thoughts

“Art for an insultingly low price”

Under - Advertising, Art, Design, Illustration, Inspiration, Media

For just $2.99, you can see the work of the world’s most brilliant and tortured artists.

Promoting Sky TV New Zealand’s Arts Channel, this print ad campaign highlighting tragic stories of some of the brilliant minds that were overlooked by luck in their times. Conceived and produced by DDB, these ads are quite visually engaging and informative.

Art for an insultingly low price

Art for an insultingly low price

2 September Share your
thoughts

Uniqlock: music, dance and clock

Under - Advertising, Inspiration, Media

Uniqlock

Season 6 is out now. I watched these excellent clips a year ago and was completely blown away. Despite dance being quantum physics to me I think dancers’ synchronization in these clips with music, time and tempo is brilliant. The genius behind this campaign for a clothing retailer is out of box to raise brand awareness.

Uniqlock

Uniqlock

Uniqlo (UNIQue CLOthes), Japan’s leading clothing retail chain, came into world’s attention with its innovative online and integrated campaigns attracting millions worldwide. Produced by Projector Japan, Uniqlock is combination of music, dance and clock in a downloadable screensaver format and blog widget. In Projector’s words:

UNIQLO was seeking an innovative way to build its brand awareness internationally, and promote its business expansion into the global market. We recognized the 70 million blogs worldwide as a powerful buzz-building media, and created a functional and entertaining blog widget for the bloggers to spread the brand globally. The campaign concept we developed was the fusion of a CLOCK which functions as a blog utility, time signaling MUSIC, and DANCE performance videos with UNIQLO clothing. We named it UNIQLOCK. As a 100% UNIQLO branded widget, this automatically became a tool to connect UNIQLO and the world’s bloggers.

Despite the campaign becoming more rhythmic and animated, Season 1 is till my favourite. You can visit the whole archive here.

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